Origin Stories
Ignite Your Brand: Unlock the Power of your Origin Story and Transform Your Business in 5 days
Knowing and sharing your Origin Story helps you attract attention, build a powerful personal brand and lead with purpose.
Telling better stories starts with your Origin Story.
- CONFIDENCE in your story gives you…
- CLARITY on your purpose so you can…
- COMMUNICATE your values and vision…
- CONNECT with your audience and…
- CONVINCE them that you’re the solution to their problems.
Hi there,
Times have changed, and so have the stories we need to tell. Do your stories reflect your new reality and the way you do business? If you’re struggling to articulate your story, lack the time or know-how to craft a compelling narrative, or simply need help in writing it, I’m here to help!
Why is ‘Your Origin Story’ essential?
While it may not be as legendary as Superman’s or as kick-ass as Wonder Woman’s, your Origin Story defines:
- WHO YOU ARE
- WHERE YOU COME FROM
- WHAT YOU STAND FOR
Here are just some of the things your story can do for you.
- Share your journey, inspirations, and the path you’ve chosen
- Showcase your passion for your product, service, or industry and demonstrate why your unique life experiences, victories, failures, and values make you the perfect fit
- Provide clarity, confidence, and credibility needed to engage others and set yourself apart
- Establish trust and help you to stand out from the crowd
- Serve as a compass, guiding your future endeavours
Client Testimonials
Now, let’s address the elephant in the room. Your story is just one piece of the puzzle when it comes to building a personal brand and marketing your business. I won’t make outrageous claims or guarantee unrealistic results like others might. Crafting your ‘Origin Story’ is not a magical fix for all your marketing needs. But here’s what my clients have experienced:
Getting their story straight has made it easier to connect with customers authentically. It’s the process itself that holds immense value, helping you clarify your message and resonate with your audience.
Here’s how the process works:
Questionnaire
Reflect on your past and achievements with a tailored questionnaire I provide.
Informal Interview
Enjoy a relaxed conversation where I ask thought-provoking questions, capturing your voice and personality through a recorded and transcribed interview.
First Draft
I create ‘Your Origin Story’ and share it with you as a Google Doc.
Edit and Final Draft
Your feedback guides the refinement of the draft into a compelling narrative that captures your unique life experiences and values.
Rest assured, the process is quick and painless. You’ll receive the first draft within 3-5 days after completing the questionnaire and scheduling our chat.
What’s in it for you?
I take your thoughts, ideas, expertise and experience and craft them into something special.
A well-written Origin Story.
If your writing is a turn-off then it’s costing your business money.
Good writing inspires trust.
It inspires action.
I specialise in crafting ‘Your Origin Story’ in plain, accessible language, with each paragraph conveying a single point. This is your story, told in your voice, designed to be shared. It’s a powerful resource that evolves with you. You can use it for your:
Elevator pitch or framework for job interviews
LinkedIn and social media profiles
About Page or bio on your website
Services page on your website
Script for a compelling video introducing yourself and your values
Opening for speeches or presentations
Multiple blog posts highlighting your past experiences
Finally writing that book or eBook you’ve been procrastinating
Discovering your superpower and reigniting your passion
Summing up your past while explaining your new direction
If you’re intrigued and want to learn more or simply have a no-strings-attached chat about your story, I’d love to hear from you.
Remember, it’s good to talk.
Let’s unleash the power of ‘Your Origin Story’ and transform your business today.
Book a Story Strategy Call