I write books for founders, owners,
companies and family businesses

Topics to cover in your book might include:

• The people who started the company.
• The team that took it to the next level.
• The deals that defined it.
• The decisions that nearly broke it.
• What it felt like to work there.
• Why the company is still here and what’s next. 

An opportunity for you (or a loved one) to reflect on:

• The people who shaped you.
• The choices that changed everything.
• The years that mattered most.
• The lessons learned the hard way.
• What you’d want your kids or grandkids to know.
• The story only you can tell.

You’re not alone. The people who work with me have usually been thinking about it for years and have the same questions:

I can help you answer these, and any other questions you might have.

Almost everyone who hires me has been told, more than once — “You should write a book” — and has resisted.
Partly because they don’t want a book about themselves.
Partly because they’re worried about the cringe factor.
Partly because they don’t trust someone else to do it properly.

Some have tried other writers and parted ways.
Others have started writing it themselves but got stuck.
Most are waiting for the right moment. 

If any of that sounds familiar, we should talk.
No pitch, no pressure, just a conversation about the book you think you could write, who it’s for, and whether I’m the right person to write it with you.

Don’t stress if you don’t know what kind of book you want. Part of my job is helping you find your story and then figuring out the best way to tell it.

Over a series of conversations, I translate your experiences, expertise and ideas into a book that helps you, and those closest to you, make sense of it all. A book that celebrates the journey you’ve been on.

If necessary, I’ll also talk to the people around you who played their part: family, long-serving team members and senior management, mentors and clients.

A serious book takes time, anywhere from four to twelve months from the first conversation to the final page. Most of that time is mine, not yours. I do the research, listening and writing. You show up for the conversations. The result is a book worth reading.

I spent 15 years as an award-winning journalist before I wrote my first book in 2016. I’ve interviewed people like Graham Henry, Jonah Lomu, Valerie Adams and Lisa Carrington and written for ESPN.com, The Red Bulletin (Red Bull’s global magazine), and most of NZ’s leading newspapers and magazines.  

It’s your story told in your voice. My job is to help you start and finish the book you’ve always wanted to write. I only take on four to five projects a year so you get my full attention and the book gets the time it deserves. 

The work doesn’t change if you’re in Dublin, Dunedin or Darwin. I’ve written books for clients in New Zealand, Ireland and Australia. We can do most of the work via Zoom or Teams and if the work calls for it I can jump on a plane.

“I’ve always believed that it’s a good thing for people to record what’s happening in their lives, no matter what stage they’re at. It doesn’t matter what kind of life you lead, telling your story is the most valuable thing you can do for yourself and for future generations.”

– Tony Quinn

“When I go, the book will be left behind and my family can show it to other people and say, ‘That was my grandpa.’ So many people told me how much they enjoyed reading it and how it exceeded their expectations. They didn’t think I was capable of writing a book like this.”

– Ray Urlich